Double 11 2025: The new era of simplified promotions, instant retail, and AI

Launched by Alibaba Group on 11 November 2009, the shopping festival was initially designed to boost sales during the low-season interval between China’s Golden Week and year-end holidays. Over time, the event grew not just in scale but in strategic importance. As such, the role of Double 11 2025 has shifted from being simply a […]
Li Jiaqi’s pre-double eleven strategies that solve consumer headaches and generated over 10 billion yuan in sales

As Double-Eleven continues to grow, this Chinese version of Black Friday is no longer limited to November 11th and is expanding to take up more real-estate on the calendar. The pre-orders of “Double-Eleven” started as early as October 20th this year as Taobao has adopted a new “deposit-payment” mechanism. In this year’s “battle” to get […]
The Success Of Online selling in China

Nowadays, Online selling in China is booming and it is becoming increasingly popular for people to do some online shopping. They surf on taobao.com and jd.com instead of amazon.com or eBay.com. In fact, eBay has attempted to convert some Chinese consumers but it still has a relatively low impact. Chinese sellers and buyers both prefer […]