China Paradigm 101: Leveraging data to surf China’s e-commerce wave

TP company in China

Leveraging data to surf China’s e-commerce Matthieu David interviews Renata Thiébaut, Head of Research & Business Intelligence at Web2Asia. The most important foreign online selling brands in China are so successful probably because they had Web2Asia as their ally when they were first starting out on the Chinese market. It takes a lot of strategizing, […]

Daxue Talks transcript #5: Domestic e-commerce on Tmall

advertisement on Tmall

Find here the Daxue Talks episode 5. Learn in 2-5 minutes the latest updates about the domestic e-commerce on Tmall. Full transcript below: I am  Olivier Vérot, the founder of the Gentleman Marketing Agency (GMA). We are a digital marketing agency focused on performance, and we are based in Shanghai. What are the costs of using […]

Daxue Talks 5: How to negotiate with Tmall in 2019

to start an online business in China

How to negotiate with Tmall in 2019 The second guest of the Daxue Talks show is Olivier Vérot, the founder of the Gentleman Marketing Agency (GMA). In this China business vlog, we better understand the Tmall ecosystem and find answers to basic but essential questions. Jump to the questions: 0:23 What are the costs of using Tmall for […]

Podcast transcript #47: The ultimate guide for selling online in China

selling online in China

Find here the full China paradigm episode 47. Learn more about  Igor Temirov’s story selling online in China and find all the details and additional links below. Full transcript below: Matthieu David:  Hello everyone. I am Matthieu David, the founder of Daxue Consulting Group, a strategic market research company, and this China marketing podcast, China […]

Podcast transcript #43: Expert’s insight on how to run an online business in China

run an online business in China

Find here the full  China paradigm episode 43. Learn more about Michael Simonet’s story in China and working hard to run an online business in China and find all the details and additional links below. Full transcript below: Matthieu David:  Hello everyone. I am Matthieu David, the founder of Daxue Consulting, a strategic market research […]

[Podcast] China Paradigm 43: How to make a profitable e-commerce store in China

e-commerce store in China

Michael Simonet is a China eCommerce specialist and entrepreneur. In this episode of China Paradigms conducted by Matthieu David, we learn in-depth about his e-commerce experience with cheese during his time at the company Swissmooh, a dairy company that has experienced success in China, climbing to the top of Tmall’s cheese sales. Michael’s current company, […]

Resources Lists for TMall and Taobao Stores

Taobao promotion

Resources Lists for TMall and Taobao Stores Tmall and Taobao stores are crucial keys to the Chinese market for international brands. Alibaba platforms offer great resources for your market entry, but also for market analysis, some for free and some charged. Here is an overview of resources lists for Tmall and Taobao stores. 1. Resources […]

Sell on Taobao and Tmall: Foreign children’s products and the Chinese online market

mobile banking in CHina

Sell on Taobao and Tmall: Foreign children’s products and the Chinese online market K’Nex’s made-in-America toys on Chinese online platforms Taobao and Tmall K’Nex, an American-based toy-maker started selling made-in-America products in China through Taobao and Tmall websites last year. Michael Araten, President and CEO of K’Nex Brands (whose translation into Chinese language is 积木, […]

Market of Baby products in China

The growing trend of Market of Baby Products in China There are more than 3 million B2C maternal and baby supplies purchasers in China. This is about 3% of all B2C purchasers in the Middle Kingdom. Compared with the whole market, this consumer population is more specialized and smaller in scale. However, their average consumption […]

Taobao, Tmall and the online market in China (2/2)

sell on Tmall

Second part of our focus on Online market in China. The first part here Type of Online Retailer : C2C (Taobao) & C2b (Tmall) The most popular type of online retailers falls under the consumer to consumer (C2C) category.  The C2C market model is a platform or marketplace, which connects individuals and smaller online business […]