Korea Market Insights
Daxue consulting has expanded to South Korea. With a proven track-record among clients targeting the Korean market, Daxue consulting has gained an in-depth understanding of Korean consumer trends.
![](https://daxueconsulting.com/wp-content/uploads/2024/02/Daxue-Consulting-South-Koreas-E-commerce-Platforms-cover-768x426.jpg)
Exploring South Korea’s fragmented e-commerce platforms landscape
February 21, 2024
![jewelry market in Korea](https://daxueconsulting.com/wp-content/uploads/2024/02/daxue-consulting-Jewelry-market-in-Korea-cover-e1707197233126-768x376.png)
![Valentine's Day in Korea](https://daxueconsulting.com/wp-content/uploads/2024/02/daxue-consulting-Valentines-Day-in-Korea-cover-1-scaled-e1707803141774-768x447.jpg)
Valentine’s Day in Korea: Celebrating love the Korean way
February 14, 2024
![Seollal shopping](https://daxueconsulting.com/wp-content/uploads/2024/02/daxue-consulting-Seollal-in-South-Korea-Seollal-shopping-e1707397536916-768x407.png)
How Seollal shopping in South Korea is becoming more diversified
February 9, 2024
![kid's wear market in South Korea](https://daxueconsulting.com/wp-content/uploads/2024/02/daxue-consulting-kids-wear-market-in-South-Korea-Cover-Photo-scaled-e1706866190675-768x440.jpg)
![eyewear market in South Korea](https://daxueconsulting.com/wp-content/uploads/2024/02/daxue-consulting-eyewear-market-in-South-Korea-cover-768x409.jpg)
![Amorepacific](https://daxueconsulting.com/wp-content/uploads/2024/01/daxue-consulting-Amorepacific-cover-photo-768x357.jpg)
Amorepacific: The beloved beauty icon and chaebol in Korea
January 30, 2024
![Embedded marketing in South Korea](https://daxueconsulting.com/wp-content/uploads/2024/01/daxue-consulting-Embedded-marketing-in-South-Korea-cover-768x436.png)
![Tim Hortons in South Korea](https://daxueconsulting.com/wp-content/uploads/2024/01/Daxue-Consulting-Tim-Hortons-in-South-Korea-cover-768x429.png)
Tim Hortons in South Korea: A budget coffee brand going premium
January 23, 2024
![Korean coffee market](https://daxueconsulting.com/wp-content/uploads/2022/10/daxue-consulting-Korean-coffee-market-cover-768x500.png)
![Olive Young in South Korea](https://daxueconsulting.com/wp-content/uploads/2024/01/daxue-consulting-Olive-Young-in-South-Korea-cover-768x512.jpg)
![Costco in South Korea](https://daxueconsulting.com/wp-content/uploads/2024/01/daxue-consulting-Costco-in-South-Korea-cover-768x384.png)
Costco in South Korea: balancing success and controversies
January 12, 2024