Emotional data in China: when emotions become measurable | Daxue Consulting
Emotion is a universal language, difficult to decipher, and very particular. What if brands today were able to know how a consumer feels when he/she sees an advertisement or enters a store? How would this change marketing? Daxue Consulting has dived into the field of emotional data in China and gives you all the keys […]
The AI landscape in China: Segmentation of the top AI companies on the market
Artificial intelligence is the driving force of our current global technological transformation. The artificial intelligence industry in China is impacting both the economy and daily lives of Chinese people and is widely used across many industries. According to the 2019 China New Generation Artificial Intelligence Development Report, the AI landscape in China consists of more […]
Smart home experience stores in China: Experiential retail gaining popularity | Daxue Consulting
Smart home experience stores in China Smart homes seem to occupy modern Chinese households more than ever. Lots of manufacturers are seizing flow to develop all sorts of new science and smart home products in China for the smart home market. According to Statista, the revenue of smart home in China ranks second in the […]
Impacts of the Rising Zoo and Aquarium Industry in China | Daxue Consulting
The Zoos and Aquariums industry in China includes operators that preserve and exhibit land or aquatic animals for conservation, academic purposes, display, and entertainments. Zoos, wildlife parks, and aquariums in China have flourished in recent years among rising demand for theme parks. As Chinese consumers found themselves with more available disposable income, they took more […]
What companies must know about China’s FinTech scene | Daxue Consulting
FinTech is short for “financial technology” and refers to the application of technology within the financial services industry. This advanced and innovative combination unveils a remarkable breakthrough in modern technology. FinTech currently serves as the critical foundation to build differentiated customer experiences via personalization, quick response, relevance, and seamless delivery. There are two types of FinTech […]
Comparing smart speakers available on the Chinese market in 2019 | Daxue Consulting
Daxue Consulting always strives to look at the product or service through the consumers’ eyes. Thus, our team systematically conducts different big and small (like this one) experiments in order to come across all the pros and cons of the goods or services in the Chinese market. Since one of our aims is to perform […]
Domestic Cleaning Robots Market in China: New Opportunities for Foreign Investors:
Domestic Cleaning Robots Market in China Current situation In 2015 New Year’s Eve, robots show in CCTV Spring Festival Gala embodied the rapidly developing robot industry in China. This is an emerging industry on which the Chinese government really focus on. According to a recent report from Daxue Consulting, the global market for cleaning robot […]