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New retail in China: Redesigning the consumer journey

Unbounded Retail

Retail is now at a crossroad. Driven by digitalization, the development of the omnichannel and new customer requirements, trade, and retail have undergone profound changes in recent years. In China, Alibaba has taken the leadership of this revolution by unveiling its new retail project in a 2017 letter to shareholders: New Retail. In this article, […]

Convenience store in China

seven eleven China

Convenience store in China is becoming one of the fastest growing industries. It is a big feature of China`s increasingly affluent, youth-oriented consumer culture. In 2013, the number of convenience stores in China was 19.5% higher than that in 2012. The speed of opening new stores was much faster than that of shopping malls and […]