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The premium bakery market in China begins to trickle into lower-tier cities

premium bakery market in China

China’s bakery sector has been expanding rapidly in recent years, underpinned by the country’s rising middle class, the ongoing Westernization of lifestyles and diets, and the increasing demand for convenient food. The baked goods market in China began to gain momentum in 1980 and boomed between 2000 and 2010. During this period, all kinds of foreign brands […]

A guide to product packaging sizes in China

Packaging

China’s retail industry looked promising in the first quarter; the retail sales of consumer goods excluding automobiles was 3,155.4 billion yuan (USD 492.2 billion) in March, a 34.2% increase from last year. This gives a positive outlook for consumer-packaged goods (CPG) companies as consumption rebounds in China. However, the rising competition intensity and changing consumer […]

Successful co-founders on how to scale a restaurant business in China by creating unique and adaptable restaurant brands: China Paradigm transcript #112 with Gennadii Bochkar and Chen Feng

Gennadii Bochkar and Chen Feng are co-founders of a chain of restaurant bars in China. Shanghai residents will be very familiar with some of their brands such as Bites & Brews, Blue Frog, Barbarian, and Nomad among others. Here, they offer insights into how to successfully scale a restaurant business in China. They don’t concentrate […]

Coffee Pls, the Chinese instant coffee brand that’s crazy for co-branding

Coffee Pls, founded in 2014, is a Chinese coffee brand that focuses on affordable, high quality instant coffee in portable packaging. With a brand concept of “boutique and portable”, its main target market is female between 22 and 30 years old. In 2015, Coffee Pls entered Tmall and opened a flagship store. In 2020, the […]

The enzyme market in China partly driven by the boom of F&B and pharmaceuticals

the enzyme market in China

In recent years, the scale of global enzyme market has been gradually increasing. The value of the enzyme market in China reached 35 billion RMB in 2020, increased from 24 billion RMB in 2014. China’s enzyme market is growing with the global trend and gaining competitiveness in the international market. After 50 years’ development, China […]

China Paradigm 117: Finding your sweet spot in China’s B2B food scene

China’s B2B food scene

Matthieu David interviews Founder at Maik’s Gourmet & passionate chef and F&B consultant. The Food and Beverage industry is a very competitive one in China and that’s why having a strong backend and a quality frontend are the factors that will make business in China’s B2B food scene succeed. Maik’s Gourmet provides F&B businesses with […]

Podcast transcript #87: Promote innovation through cooking experience in China

cooking food workshop in China

Find here the China Paradigm 87 and find out how to bring innovation through cooking experience in China and how cooking food workshops in China can allow Chinese employees to increase and free their creativity. Full transcript below Matthieu David: Hello everyone, this is China paradigm, where we Daxue consulting, interview season entrepreneurs in China. […]

Podcast transcript #76: Bring Chinese a healthier lifestyle by doing wellness consulting in China

Wellness consulting in China

Find here the China Paradigm 76, where we, Daxue Consulting, interview seasoned entrepreneurs in China. In today’s interview, we will discuss wellness consulting in China, and get familiar with a food education platform in China. Full transcript below: Matthieu David: Hello everyone. I am Matthieu David, the founder of this podcast, China Paradigm, and Daxue Consulting Group, a […]