The household appliances market in China: What growth looks like when subsidies become the norm
The household appliances market in China closed 2025 with two numbers pointing in opposite directions. The official large-retailer series of household appliances and AV equipment recorded RMB 1.17 trillion in 2025 sales, up 11.0% and a record. All-channel data shows the market itself shrank, with total appliance sales of RMB 893.2 billion, 4.3% below the […]