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Market study: Luxury brands In China

Chinese counterfeits hurt Lafite Some brands are finally beginning to fail in the Chinese market. The Lafite case is pretty typical. Enthusiastic pursuit towards Lafite in China began in the year 2000 and continued  for the following 10 years as the price kept rising by 30% every year. Lafite became a sales legend in China […]

Luxury Brands In China: Luxury Car, Hermès and Gucci

As China became the world’s largest auto market, the rate of luxury car sales has doubled. In the year of 2002, Bentley officially opened China’s market. In 2009, 421 Bentley cars was sold and China has become Bentley’s third largest market, only following the United States and Britain. In July 2010, Bentley established the Bentley […]

Report on Attitudes Towards Accessories and Luxury Goods in China

Increased disposable income and changing consumer habits have resulted in a growing number of Chinese consumers being able to indulge their passions for luxury goods. Indeed, the massive increases in wealth amongst many have meant that spending on luxury goods has made Chinese consumers the second-largest group of those purchasing these products in the world. […]

Market research: beauty and personal care in East China

Trends In 2011, East China continued to see huge development in beauty and personal care industry in China. Although the global economy seemed and the stock market were performing poorly, it did not affect the beauty and personal care market in East China. Consumers in East China put a lot of care into their appearances, […]

Market research: Children’s products in China

Disney What do kids between the ages 6 and 10 enjoy the most? Walt Disney seems to have a pretty good idea with their product offering of cartoons, games, toys, and other forms of childish entertainment. Children not only from China, but throughout the world are crazy about cartoon characters and their related products including […]

Market research: Xi’an

General overview of Xi’an: ZTE, NEC, Hujitsu, Simens Xi’an (Chinese: 西安; Wade–Giles: Hsi-An, also spelled Hsi-an, Hsian, or Sian) is the capital of the Shaanxi province, and a sub-provincial city in China. One of the oldest cities in China, with more than 3,100 years of history, the city known as Chang’an before the Ming Dynasty. […]

Market study: Belle in China

Belle is a private company group in the shoe industry. It was founded in 1992, and now it has an annual turnover of 23.7 billion yuan (according to 2010 statistics). Now Belle has established partnerships with notable international brands such as Nike, Adidas, New Balance, Bata and Levi’s. Currently, Belle has ten famous shoe brands: […]

Market analysis: Zhengzhou

Market analysis: Zhengzhou To know the business opportunities in Zhengzhou, contact-us. The cultural sites in Zhengzhou : Shaolin Temple Zhengzhou (郑州) is a city on the south bank of the Yellow River (Huang He) in China. It is the capital of the Henan Province. Located in the center of the country, Zhengzhou is now a major […]

Market research: E-Commerce and M-Commerce in China

China has the highest number of internet users in the world with 454 million, just over one-third of the population. This has had a significant impact on internet retailing. Consumers spent RMB160 billion on online retail in 2011, a growth of 90% from 2010. This made China one of the biggest markets for internet retailing […]

China baby market

Since single-child policy was carried out in China, Chinese parents have come to put all their heart on their only-child so that they always spare no effort to let him enjoy a good life quality. Similarly, they would prefer to suffer living without brand to save money for buying goods with excellent reputation to ensure quality […]

Market research: Burberry and Coach

Despite the global recession, Chinese consumers’ willingness to purchase luxury goods remains intact. Even when facing the threat of the 2008 financial crisis and its after effects, the demand for luxury goods in the Chinese market is still growing. Over the past few years, many international luxury brands sensed this opportunity for expansion and entered the […]

Market research: Education for 12-18 years old in China

Background Chinese students face fierce competition in school from the very first day of classes. They have no choice but to put nearly all their time and effort into studying if they hope to outdo their fellow classmates. Throughout a student’s career from primary school to high school, they are constantly worrying about getting the […]