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Focus on Cornell in China

Daxue Consulting Cornell in China

The Ivy League in America is composed of 8 famous universities in northeast America: Brown University, Columbia University, Cornell University, Dartmouth College, Harvard University, University of Pennsylvania, Princeton University and Yale University. They are all famous, and enjoy a high reputation in academics. Among them, Cornell is the youngest, the only one that was set […]

Focus on Stanford in China

Stanford University, whose formal name is Leland Stanford Junior University, is one of the world’s best universities. It was set up in 1891 by Leland Stanford in memory of his son who died early, and is located in Stanford, near San Francisco. With an area of 35 kilometers, it is the second largest university in […]

Focus on Cambridge in China

Focus on Cambridge in China

Located in Cambridge, England, the University of Cambridge is one of the world’s top universities. Many famous scientists, literates and statesmen come from this university. Cambridge is a member of the Russell Group of Universities and the Coimbra Group. In the rankings made by famous newspapers and research institutes, it has come to the top […]

A complete guide to cosmetics distribution channels in China

Cosmetics distribution channels in China

China’s cosmetic market has not stopped growing in recent years and it is estimated to generate about 495 billion RMB in 2021, vaunting a 15.1% increase from 2020. Nevertheless, China’s per capita consumption of skincare and makeup products is just 1/3 and 1/5 of that boasted by the US and Japan/South Korea respectively, showing a […]

China Paradigm 123: Representing niche beauty brands in China

niche beauty brands in China

We interview Jean-Philippe Benoist, Founder and CEO at GED. GED helps establish cosmetics and niche beauty brands in China on eCommerce platforms and helps them drive sales in the Chinese market. Their services include both distribution and marketing. So what is GED’s winning formula for niche beauty brands integration on the Chinese market, which products […]

China’s startup scene: Lively, relentless, and unmatched by anything else

China's startup scene

China’s startup scene has its ups and downs but has never been inactive. The country has long recognized the importance of startups in boosting economy and employment, and therefore has invested in startup ecosystems. On the one hand, the huge and homogeneous Chinese market offers a natural experiment field for aspiring entrepreneurs. On the other […]

The organic food market in China

Organic food market in China

The definition of organic food in China The organic production, including atmosphere quality, organic irrigation water, unpolluted soil and natural processing. Organic food in China has to satisfy the following requirements: “Complying with specific principles of agricultural production, production did not use raw materials or products generated by genetic engineering, did not use chemical syntheses […]

Volkswagen in China: Market analysis of the nation’s #1 car brand

Volkswagen in China

History of Volkswagen in China On March 28th, 1937, ‘Gesellschaft zur Vorbereitung des Deutschen Volkswagens GmbH’ was founded in Germany. Later on Sep 16th, 1938, it got a name ‘Volkswagenwerk GmbH’. It is now one of the world’s largest international automobile companies, which produces and sells automobiles throughout the world. Today, the German company owns […]

China’s Mergers and Acquisitions (M&A) outbound investments and policy

China market research

Introduction to the market for mergers and acquisitions in China With its emergence as a strong global economy, opportunities for mergers and acquisitions in China have increased in number and scale. However, financial, regulatory and cultural complexities surrounding Chinese transactions present unique challenges. Despite the overall global economic decline, M&A in certain sectors such as […]

Lexus in China: Past success and recent crisis

Lexus in China

In 2019, Lexus in China sold over 200 thousand vehicles, with 25% growth year-on-year. 2019 was the third year that Lexus has a sales growth of more than 20% and was the year in which Lexus sole its millionth vehicle in China. Lexus China’s recent success is reflective of China’s luxury car market, which also […]

China Paradigm 97: Distributing food products in China

Distributing food products in China

Distributing food products in China Matthieu David interviews David Beutin, Sales Manager – HORECA Food Service at Lactalis International. HORECA was and is one of the most impacted business industries by the Coronavirus outbreak. How does a food service company manage to recover from such a crisis in China and how different is the business […]

China Paradigm 95: Navigating the travel industry in the time of the Coronavirus

travel industry in the time of the Coronavirus

The travel industry in the time of the Coronavirus Matthieu David interviews Sophie Sun, a founder at TravelRight. If you’re a traveler and flying to your destinations is your choice of transportation then you’ve definitely dealt with flight delays before. For people flying from China the answer to their flight delay related issues seems to […]