Posts Tagged "SEO China"

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Daxue Talks 89: Online strategies for fashion brands in the Chinese market
04Nov

Daxue Talks 89: Online strategies for fashion brands in the Chinese market

In this episode, our guest Olivier Vérot from Gentleman Marketing Agency (GMA) talks about the online presence of fashion brands in the Chinese market. He explains the role of branded websites, describes the different SEO strategies, and shares information on how to open a Tmall store in China. Jump to questions: 0:00 Introduction 0:22 When […]

Baidu SEO: How to do search engine optimization in China | daxue consulting
01Oct

Baidu SEO: How to do search engine optimization in China | daxue consulting

Baidu is China’s number one search engine, but it is not quite ‘the Google of China’ hence, Google SEO strategies would not work the same. China has become a huge online market in the recent years since by the end of 2018, about 828.5 million people had access to the internet in China. The  internet […]

Daxue Talks transcript #85: All about SEO strategies on LinkedIn
14Sep

Daxue Talks transcript #85: All about SEO strategies on LinkedIn

Find here Daxue Talks 85. In this China business vlog, we have asked Julien Sicard and Tamar Hela from LinkedIn Local Asia (Shanghai), experts in LinkedIn especially for China, about SEO strategies on LinkedIn. In the face of competitors, what can companies do on LinkedIn to increase exposure? Full transcript below: What can you share […]

Daxue Talks 85: Taking advantage of SEO on LinkedIn in China
14Sep

Daxue Talks 85: Taking advantage of SEO on LinkedIn in China

In this China business vlog, we have asked Julien Sicard and Tamar Hela from LinkedIn Local Asia (Shanghai), experts in LinkedIn especially for China, how to optimize a LinkedIn profile through SEO. They tell us what companies can do to take an advantage of SEO on LinkedIn in China and increase exposure in the face […]

Daxue Talks 84: The best way for companies to optimize the content on LinkedIn
14Sep

Daxue Talks 84: The best way for companies to optimize the content on LinkedIn

Optimize the content on LinkedIn In an era where netizens have limited attention spans, how should companies leverage LinkedIn to demonstrate expertise? Our guest Julien Sicard, co-president of LinkedIn Local Asia (Shanghai) who manages an online community of 3000+ LinkedIn members in Shanghai, shares his advice for companies managing content on LinkedIn and some powerful […]

Podcast transcript #40: The ultimate digital marketing strategies in China for businesses to succeed
19Jul

Podcast transcript #40: The ultimate digital marketing strategies in China for businesses to succeed

Find here the full China paradigm episode 40. Learn more about Ashley Alvin Foo’s story in China and find all the details and additional links below. Full transcript below: Matthieu David: ​ Hello everyone. I am Matthieu David, the founder of Daxue consulting and its China marketing podcast, China Paradigm. Today I am with Alvin Foo. I have been interacting […]

Podcast transcript #26: Understanding the search in China with a digital expert
07Jun

Podcast transcript #26: Understanding the search in China with a digital expert

Find here the China paradigm episode 26. Learn more about Olivier Verot story in China and find all the details and additional links below. Full transcript below: Matthieu David:   Hello, everyone. I am Matthieu David, the founder of Daxue consulting and its China marketing podcast, China Paradigms, and today, we have Olivier Verot. You have […]

Podcast transcript #18: a new solution that helps students improve their Chinese CV
22May

Podcast transcript #18: a new solution that helps students improve their Chinese CV

Find here the China paradigm episode 18. Learn more about Pauline Lahary’s story in China and find all the details and additional links below. Full transcript below: Matthieu David: Hello everyone, I am Matthieu David, the founder of Daxue consulting and its China marketing podcast: China paradigm. Today I am with Pauline Lahary, I met […]

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The monthly report will allow you to keep track of the most important upcoming events about China around the world, as well as not to miss useful articles and reports. While the weekly newspaper will talk about the daily business cases of China, important local events and news.
Daxue Consulting is one of the most active sources of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

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