Podcast transcript #58: WeChat expert in China, promoting user experience on WeChat

Wechat expert

Find here the full transcript of China paradigm episode 58. Learn more about Clement Ledormeur’ story, a Wechat expert in China , and find all the details and additional links below. Full transcript below: Matthieu David: Hello everyone, I am Matthieu David, the founder of Daxue consulting and its podcast China Paradigm. And today, I […]

China Paradigm 58: Becoming a thought leader on China tech

China tech

Clement Ledormeur, General Manager at 31TEN speaks with Matthieu David about the digital agency and China tech landscape. In this episode of China Paradigm, Clement talks about WeChat marketing includes mini-programs and mini-games. He also explains the difference between UX and UI frames, and introduces the loyalty program of the company. 1:29 What’s the size […]

User-Centered Design in China

User-Centered Design in China

Who wants to employ a smart strategy for sustainable business success in China? User Experience (UX) Research encompasses many investigative methods used to gain insight into the design process and consumer’s interaction with it. User experience is all about the design of a product or service to fit the needs of the users. “Knowing the […]