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Daxue Talks transcript #87: What to consider when using LinkedIn ads

using linkedin ads for marketing

Find here Daxue Talks 87. Our guests Julien Sicard and Tamar Hela from LinkedIn Local Asia (Shanghai) share the intricacies of LinkedIn ads and marketing. There are many factors companies need to consider, such as the type of company, demographics, and language to target a specific audience. What are some things to avoid? Find out more from […]

Daxue Talks 87: Ads marketing on LinkedIn: Do’s and Don’ts

Ads marketing on Linkedin

Ads marketing on LinkedIn Our guests Julien Sicard and Tamar Hela from LinkedIn Local Asia (Shanghai) share the intricacies of ads marketing on LinkedIn. There are many factors companies need to consider, such as the type of company, demographics, and language to target a specific audience. What are some things to avoid? Find out more […]

Daxue Talks 86: Expanding your network on LinkedIn the right way

Linkedin network in China

LinkedIn network in China Our guests are co-presidents of LinkedIn Local Asia, Julien Sicard and Tamar Hela, and they run a 3000+ online LinkedIn community in Shanghai that is also present in more than 100 cities around the world. We ask them templates for ‘cold messaging’ with a 90% acceptance rate for expanding LinkIn network […]

Daxue Talks transcript #85: All about SEO strategies on LinkedIn

seo strategies on linkedIn China

Find here Daxue Talks 85. In this China business vlog, we have asked Julien Sicard and Tamar Hela from LinkedIn Local Asia (Shanghai), experts in LinkedIn especially for China, about SEO strategies on LinkedIn. In the face of competitors, what can companies do on LinkedIn to increase exposure? Full transcript below: What can you share […]

Daxue Talks 85: Taking advantage of SEO on LinkedIn in China

SEO on LinkedIn China

In this China business vlog, we have asked Julien Sicard and Tamar Hela from LinkedIn Local Asia (Shanghai), experts in LinkedIn especially for China, how to optimize a LinkedIn profile through SEO. They tell us what companies can do to take an advantage of SEO on LinkedIn in China and increase exposure in the face […]

Daxue Talks transcript #84: Content marketing on LinkedIn

Content marketing on linkedin

Content marketing on LinkedIn Find here Daxue Talks 84. Our guest Julien Sicard, who manages an online community of 3000+ LinkedIn members in Shanghai, shares his advice for companies managing content on LinkedIn and some powerful tools they can use to extend content reach on LinkedIn. In an era where netizens have limited attention spans, […]

Daxue Talks 84: The best way for companies to optimize the content on LinkedIn

content reach on linkedin

Optimize the content on LinkedIn In an era where netizens have limited attention spans, how should companies leverage LinkedIn to demonstrate expertise? Our guest Julien Sicard, co-president of LinkedIn Local Asia (Shanghai) who manages an online community of 3000+ LinkedIn members in Shanghai, shares his advice for companies managing content on LinkedIn and some powerful […]

Daxue Talks transcript #83: Driving traffic on LinkedIn as a brand

Linkedin online traffic and algorithm

Find here Daxue Talks 83. We have interviewed two LinkedIn experts, Julien Sicard and Tamar Hela from LinkedIn Local Asia (Shanghai), all about LinkedIn’s algorithm and they share LinkedIn hacks for companies to push content to connections out of their initial reach. What content provides real value and what has changed ever since the coronavirus […]

Daxue Talks 83: Unpacking LinkedIn’s algorithm: Tips on optimizing online presence

linkedin's algorithm in china

LinkedIn’s algorithm in China We have interviewed two LinkedIn experts, Julien Sicard and Tamar Hela from LinkedIn Local Asia (Shanghai), all about LinkedIn’s algorithm in China and they share LinkedIn hacks for companies to push content to connections out of their initial reach. What content provides real value and what has changed ever since the […]

Daxue Talks transcript #82: Can you access LinkedIn behind the firewall in China?

Linkedin features in China

Linkedin features in China Find here Daxue Talks 82. In this China business vlog, Julien Sicard and Tamar Hela from LinkedIn Local Asia (Shanghai) provide their insights on censorship in China and how top HR and headhunters utilize LinkedIn, one of the very few western social network platforms accessible in the local market. Full transcript […]