The snack market in China is increasingly focused on sugar-free, low-fat, and low-calorie options
Despite the perception that the COVID-19 outbreak is a distant memory, it continues to significantly impact the daily habits and preferences of individuals even today. According to the Online leisure in 2022 report, which focuses on snacking trends in the post-pandemic era, there has been a consistent and substantial rise in online snack sales in […]
Fitness, weight control, or just for convenience: What drives craze for meal replacements in China
Following the global diet trend, the meal replacement market in China is on the rise. The result of Daxue consulting’s survey on perceptions of healthy diet in China shows that the majority of the Chinese consumers have become familiar with the concept of meal replacement. Additionally, Euromonitor International forecasts that the market size may reach […]
China Paradigm transcript #98: Doing business in the blossoming Chinese natural ingredients market
Find here China Paradigm 98 and discover Gordon Dumoulin’s story in China. Our guest is the founder of Dumoco, a company that takes part in the Chinese natural ingredients market and botanical raw materials for pharmaceutical, health, food, skincare, and cosmetics applications. Gordon Dumoulin is also the co-founder of Easton Bridge Education, an education center […]
China Paradigm 98: Tapping into China’s natural ingredients niche in F&B
China’s natural ingredients Matthieu David interviews Gordon Dumoulin, founder and CEO at Dumoco Natural Ingredients. When it comes to eating healthy everyone knows that “natural” is the way to go. But where does Gordon’s company fit on the Chinese F&B market? (read an article about Frozen food market in China). Is there a need for an […]
Podcast transcript #76: Bring Chinese a healthier lifestyle by doing wellness consulting in China
Find here the China Paradigm 76, where we, Daxue Consulting, interview seasoned entrepreneurs in China. In today’s interview, we will discuss wellness consulting in China, and get familiar with a food education platform in China. Full transcript below: Matthieu David: Hello everyone. I am Matthieu David, the founder of this podcast, China Paradigm, and Daxue Consulting Group, a […]
Podcast transcript #33: Behind the scenes of China’s healthy food market
Find here the China paradigm episode 33. Learn more about how to run a business in China’s healthy food market and find all the details and additional links below. Matthieu David: Hello, everyone. I am Matthieu David, the founder of Daxue Consulting, and this China marketing podcast, China Paradigm. Today, I am with Benjamin Patin. […]
[Podcast] China Paradigm #33: How to run a health food business in China
China Paradigm interviews Benjamin Patin, co-founder of Wheat Co. and Sailang. In this interview we learn about both his businesses, one doing China imports and one is a healthy restaurant in Shanghai. Diving deep into the business model of his restaurant, as it includes many interesting elements like meal planning and nutrition advising, we learn […]
Superfood in China: A Diet Revolution
Since the countries development, Chinese people have shifted from what is tasty to eat to eating properly. Up until the last years China was widely praised for its healthy diet and nutritional balance of food; since then the bad habits of Western diets have crept in and obesity is now a major health concern in […]