The snacks market in China is becoming meatier, more convenient and healthier

snacks market in China

Driven by both increase in spending power and willingness to consume, the scale of snacks market in China has continued to expand.  According to Qianzhan, the Chinese snack market is expected to maintain a compound growth rate of over 6%, and was around 2.7 billion yuan in 2020, and by 2025 is expected to exceed […]

China Paradigm 98: Tapping into China’s natural ingredients niche in F&B

natural ingredients in China

China’s natural ingredients Matthieu David interviews Gordon Dumoulin, founder and CEO at Dumoco Natural Ingredients. When it comes to eating healthy everyone knows that “natural” is the way to go. But where does Gordon’s company fit on the Chinese F&B market? (read an article about Frozen food market in China). Is there a need for an […]

Podcast transcript #76: Bring Chinese a healthier lifestyle by doing wellness consulting in China

Wellness consulting in China

Find here the China Paradigm 76, where we, Daxue Consulting, interview seasoned entrepreneurs in China. In today’s interview, we will discuss wellness consulting in China, and get familiar with a food education platform in China. Full transcript below: Matthieu David: Hello everyone. I am Matthieu David, the founder of this podcast, China Paradigm, and Daxue Consulting Group, a […]

Podcast transcript #33: Behind the scenes of China’s healthy food market

China healthy food market

Find here the China paradigm episode 33. Learn more about how to run a business in China’s healthy food market and find all the details and additional links below. Matthieu David: Hello, everyone. I am Matthieu David, the founder of Daxue Consulting, and this China marketing podcast, China Paradigm. Today, I am with Benjamin Patin. […]

[Podcast] China Paradigm #33: How to run a health food business in China

Health food business in China

China Paradigm interviews Benjamin Patin, co-founder of Wheat Co. and Sailang. In this interview we learn about both his businesses, one doing China imports and one is a healthy restaurant in Shanghai. Diving deep into the business model of his restaurant, as it includes many interesting elements like meal planning and nutrition advising, we learn […]

Superfood in China: A Diet Revolution

Since the countries development, Chinese people have shifted from what is tasty to eat to eating properly.  Up until the last years China was widely praised for its healthy diet and nutritional balance of food; since then the bad habits of Western diets have crept in and obesity is now a major health concern in […]