Harbin Beer’s secret to increasing their female consumer base: Leveraging the idol economy August 5, 2021 READ MORE
Olympic marketing 2021: Chando challenges China’s beauty standards featuring female Olympic athletes July 30, 2021 READ MORE
Shared wardrobes in China: Fashion flop or next frontier in China’s circular economy? July 29, 2021 READ MORE
The Chinese cruise industry: Where gambling, family time and adventure come to meet July 20, 2021 READ MORE
Beijing announces a third-child policy to tackle China’s ageing population, here are the economic implications July 19, 2021 READ MORE
Chinese think Apple is crazy: Apple’s splash-resistant ad goes viral for wrong reasons July 16, 2021 READ MORE
