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To Graduate In China: Dead-end or Highway?

Generally speaking, national employment rate of 2010 graduates was 89.6%, increased by 3%, 4% respectively from 2009 and 2008, with income 2479 RMB on average. Which demonstrates that national condition of employment has recovered from financial crisis. In terms of monthly income, it increased by 349 RMB averagely from 2009 graduates to 2010 graduates, specifically, […]

China baby market

Since single-child policy was carried out in China, Chinese parents have come to put all their heart on their only-child so that they always spare no effort to let him enjoy a good life quality. Similarly, they would prefer to suffer living without brand to save money for buying goods with excellent reputation to ensure quality […]

Cost of baby in China

Because of  the inflation and the increase of living cost, Chinese young couples seem to be more anxious about raising a baby than years ago, especially for those who living in first-tier cities, like Beijing, Shanghai, and Guangzhou. Taking Shanghai for example, it will spend over 30,000 a year on average for raising a child […]

Market research: Education for 12-18 years old in China

Background Chinese students face fierce competition in school from the very first day of classes. They have no choice but to put nearly all their time and effort into studying if they hope to outdo their fellow classmates. Throughout a student’s career from primary school to high school, they are constantly worrying about getting the […]

MONTAGUT: The Next Pierre Cardin?

MONTAGUT, a French fashion brand, seized an excellent opportunity and entered into China market together with Pierre Cardin when China reform and opening up policy started in 1970s. At that time, Chinese even didn’t understand what fashion was, neither did they have much possibility to access various styles and designs. Filled with local products, China […]

10 China couples stars brands love

Wang Fei(王菲) and Li Yapeng(李亚鹏) Wang Fei has been a spokesperson for many global brands, such as LV, CELINE, Motorola, J-phone(Japan), Baleno attitude, Pepsi, Jovell, Head-Shoulders (海飞丝). And Li worked for Porsche Design. Liu Jialing(刘嘉玲) and Liang Chaowei(梁朝伟) Liu worked for LUX, SK-Ⅱ, OSIM, WANKO, Yan Zhiwu(燕之屋), Shui Xing Jia Fang(水星家纺), while Liang Chaowei worked […]

10 Chinese top models brands love

NO.1 Mary Ma (马艳丽) Mary Ma worked for Louis Vuitton, Gucci, Escada, Ferragamo, Ports, Gianni, Versace, Givenchy, Christian, Dior, Issey Miyake, Celine, Dolce&Gabbana, Sohia Rykiel.  NO. 2 Shirley (姜培琳) MARK CHEUNG, health king Shampoo, and Zhenbaidai make-up company NO. 3 Jennifer (杜鹃) Jennifer worked for Louis Vuitton、Roberto Cavalli、Gap、Yves Saint Laurent NO. 4 Lvyan(吕燕) Presented on Fashion […]

Top 10 Chinese movie stars

NO. 1 Jackie Chan (成龙) As a cultural icon in China, His main endorsements are Bawang shampoo, Synear dumplings (思念水饺), Canon EOS, Kaspersky, etc. NO. 2 Donnie Yen (甄子丹) Another action movie actor, whose main endorsements are Jacob & Co, Sharp, Datangwushuang online gaming (大唐无双网游), etc. NO. 3 Xu Jinglei (徐静蕾) endorsements: GOGI, Bishengyuan tea, Lipton, Jonson&Jonson, Grace towel, ENICAR, […]