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Daxue Talks transcript #13: O2O business model in China

online and offline presence in China

Find here the Daxue Talks episode 13. From the talk with Igor learn in 2-5 minutes about the O2O business model in China. Full transcript below: My name is Igor Temirov, I’m an expert in developing foreign markets and for the last five years, I have been in China, helping several companies to enter the Chinese […]

Daxue Talks transcript #12: How to enter China’s offline FMCG market in 2019?

having a presence in China

Find here the Daxue Talks episode 12. From the talk with Igor learn in 2-5 minutes how to enter China’s offline FMCG market in 2019. Full transcript below: My name is Igor Temirov, I’m an expert in developing foreign markets and for the last five years, I have been in China, helping several companies to enter […]

Daxue Talks transcript #11: Features of China’s FMCG market

Features of China's FMCG market

Find here the Daxue Talks episode 11. From the talk with Igor learn in 2-5 minutes about the features of China’s FMCG market. Full transcript below: My name is Igor Temirov, I’m an expert in developing foreign markets and for the last five years, I have been in China, helping several companies to enter the Chinese […]

Daxue Talks transcript #9: Working with KOLs on Douyin

KOLs on Douyin

Find here the Daxue Talks episode 9. From the talk with Fabian learn in 2-5 minutes how to work with KOLs on Douyin. Full transcript below: My name is Fabian, I am the founder and co-director of UPLAB, a company where we help influencers become better at who they are and at the same time we […]

Daxue Talks transcript #8: Key figures and insights on Douyin in 2019

Douyin

Find here the Daxue Talks episode 8. From the talk with Fabian learn in 2-5 minutes about some key figures and insights on Douyin in 2019. Full transcript below: My name is Fabian, I am the founder and co-director of UPLAB, a company where we help influencers become better at who they are and at the […]

Daxue Talks 13: Find a balance: online and offline presence in China

online offline presence China

The next guest on Daxue Talks is a Russian expert in developing foreign markets, Igor Temirov. In this China business vlog, learn the unique O2O business model features in China in 2019. Jump to the question: 0:45 Does the O2O business model have unique features in China compared to the West? What are they? Daxue […]

Daxue Talks 12: Dropship fast-moving consumer goods in China

Dropship FMCG China

The next guest on Daxue Talks is a Russian expert in developing foreign markets, Igor Temirov. In this China business vlog, we unveil the recipe for a successful entry into the Chinese FMCG market, what to expect and what to be prepared for. Jump to the questions: 0:31: What are the different platforms to sell […]

Daxue Talks 11: How to enter China’s online FMCG market in 2019?

Enter China FMCG market

Enter China’s online FMCG market The next guest on Daxue Talks is a Russian expert in developing foreign markets, Igor Temirov. In this China business vlog, we unveil the recipe for a successful entry into the Chinese FMCG market, what to expect and what to be prepared for. Jump to the questions: 0:31 What are […]

Daxue Talks 9: Leverage Douyin to reach gen Z

Leverage Douyin

Leverage Douyin Fabian Ouwehand, Douyin expert and entrepreneur in China gives us the most recent information on the Chinese digital giant, Douyin (called Tik-Tok in the West). In this China business vlog, we discuss how to use Douyin for marketing purposes and especially how to work with Chinese influencers, KOLs on Douyin. Jump to the […]

Daxue Talks 8: 5 minutes to understand Douyin marketing

Douyin marketing

Douyin marketing Fabian Ouwehand, Douyin expert and entrepreneur in China, gives us the most recent information on the Chinese digital giant, Douyin (called Tik-Tok in the West). In 5 minutes, find a clear presentation, Douyin’s 2019 figures and key insights to understand how the APP works. Jump to the questions: 0:40 What is Douyin? 0:55 […]

Daxue Talks transcript #5: Domestic e-commerce on Tmall

advertisement on Tmall

Find here the Daxue Talks episode 5. Learn in 2-5 minutes the latest updates about the domestic e-commerce on Tmall. Full transcript below: I am  Olivier Vérot, the founder of the Gentleman Marketing Agency (GMA). We are a digital marketing agency focused on performance, and we are based in Shanghai. What are the costs of using […]

Podcast transcript #60: The best advice you can hear about leveraging Douyin for marketing

influencer community on DouyiN

Find here the China paradigm episode 60. Learn more about Fabian Ouwehand’s personal story in China and get the insightful pieces of advice about leveraging Douyin for marketing. Matthieu David:  Hello, everyone. I’m Matthieu David, the founder of Daxue Consulting, a strategic market research company in China and this is the China paradigm podcast. Today […]