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Students market in China

Europe and Chinese students

In 2013, there are about 2.56 million students in Chinese universities, including undergraduates and postgraduates’ students. According to latest report in China, the average monthly expense by Chinese undergraduates is 945.6 RMB and their annual expense has reached 11347 RMB. This figure is more than half of national urban per capita disposable income. And the […]

Infant formula in China

Infant Formula

The market size of infant formula in China is growing In 2013 China is the global leading country with $12.93 million and still has enormous market growth. Indeed, the market of infant formula in China is supposed to gain up to $20.72 million in 2016. Still the infant formula market has to struggle with many […]

Nursing home market (2/2)

Nursing home market

The elderly population in China is steadily growing and the demand for nursing home is increasing as well. What is the future and opportunities for the nursing home market in China? Future and opportunities  In urban areas, the one-child policy will play an important role. The parents of the first one-child policy generation – suppose […]

Infant Formula and the Chinese market

In 2013 China is the global leading country with 12, 93 US$ MN and still has enormous market growth. In 2016 Chinese infant formula market supposed to gain up to 20.72 US$ MN. Still the infant formula market has to struggle with many challenges a triggered by a series of food safety scandals. First in […]

Market Research on Helicopters in China

General Aviation (compare to Civil Aviation) General aviation covers a large range of activities, both commercial and non-commercial, including flight training, air ambulance, police aviation, aerial firefighting, air charter, bush flying, gliding, skydiving, business aviation, private flight and many others. Generally speaking, aviation for business, agriculture, forestry, geographical mapping, and air rescue is for the […]

SNS in China

Founded in 2010, Shanghai-based Ushi is another strong competitor which focuses on more senior business. According Founded in 2010, Shanghai-based Ushi is another strong competitor which focuses on more senior business. According to the research from Technode, 12,000 CEOs, 5000 CTOs and 74% of VCs active in China are in Ushi’s network. It currently has […]

China market research: Wedding candies

Chinese people love sweet food because it represents happiness and harmony. In China, on the Spring Festival or wedding, people all eat candies to pray for sweet life. Even though candy is becoming more popular with the integration of western sweets, such as chocolate, into Chinese culture, the consumption of candies in China is still […]

Men’s Clothing Market in China: How to leverage market research to take advantage in China

Daxue Consulting - Metersbonwe in China

To know more about the men’s clothing market in China, contact us at dx@daxueconsulting.com In mainland China, men’s clothing is a bigger market than women’s clothing. Menswear accounts for 43.6% of the clothing industry’s total sales value. The men’s garment market is expected to grow from nearly RMB 500 billion in 2015 to more than RMB 600 billion […]

Clothes & Cosmetics Markets for 15 – 18 years old

  Consumer Behavior in China The majority of Chinese students aged between 15 and 18 years old are studying in school where does not allow them to wear their own clothes except the uniform distributed by school. In this situation, the clothes that have been sold most among Chinese students are underwear, sweaters, polo shirts, heavy coat […]

Market analysis: Chinese middle class

Background: 300 million People In China, the middle class is defined as households mainly concentrated in major cities, engaged in decent jobs with good educational background and professional qualifications. They typically earn an annual income of more than 60,000 RMB, own at least one house and one private car, and enjoy an above average to average consumption level. According to statistics,  there are over 300 million people in China that are qualified to be considered part of this above-defined middle-class. This demographic covers about 25% of the Chinese population – as large as the entire population of the United States. The number is predicted to reach 700 million within the next […]

Market research: Children’s products in China

Disney What do kids between the ages 6 and 10 enjoy the most? Walt Disney seems to have a pretty good idea with their product offering of cartoons, games, toys, and other forms of childish entertainment. Children not only from China, but throughout the world are crazy about cartoon characters and their related products including […]

To Graduate In China: Dead-end or Highway?

Generally speaking, national employment rate of 2010 graduates was 89.6%, increased by 3%, 4% respectively from 2009 and 2008, with income 2479 RMB on average. Which demonstrates that national condition of employment has recovered from financial crisis. In terms of monthly income, it increased by 349 RMB averagely from 2009 graduates to 2010 graduates, specifically, […]