E-sports in China: The world’s biggest market, shaped by cities, streamers, and the state

With a user base of 495 million, larger than the population of the United States, e-sports in China is a mature consumer industry. China measures its e-sports market in two ways. The narrower figure is industry income, revenue earned by the e-sports industry itself from tournaments, broadcasters, and league operators. In 2025, this reached RMB […]