Future trends in China

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Martial arts in China: an old market driven by new opportunities | Daxue Consulting
01Jul

Martial arts in China: an old market driven by new opportunities | Daxue Consulting

Martial arts in China have been practiced for thousands of years. Today, with Consumers newfound leisure spending, their practice is at the highest in its history. Given China’s rapid evolution in all sectors,  we investigated the many new dynamics reshaping this rather traditional market.  A booming market – factors for the success of martial arts […]

[Podcast] China Paradigm 45: Analyzing the market for colored gemstones in China
11Jun

[Podcast] China Paradigm 45: Analyzing the market for colored gemstones in China

Nicolas Jouvenceau, founder and CEO of PINK Diamonds Boutique, speaks with Matthieu David-Experton about the market for gemstones in China. In this episode, Nicolas tells us about the founding and focus of the company, the expense and demand of colored diamonds and gemstones in China, and the differentiation between PINK and other big jewelry companies. […]

Huawei issue: What are the reactions of Chinese netizens to the sanction to Huawei from the U.S.? | Daxue Consulting
10Jun

Huawei issue: What are the reactions of Chinese netizens to the sanction to Huawei from the U.S.? | Daxue Consulting

Huawei issue The president of the United States, Donald Trump, announced the US would blacklist Huawei by putting it on the “Entity List” and “Export Blacklist” issued by U.S. Department of Commerce, which forced several U.S. companies, including Google and Qualcomm, to suspend the business cooperation with Huawei. This announcement is similar to what Trump […]

The food delivery market in Great China in 2019| Daxue Consulting
06May

The food delivery market in Great China in 2019| Daxue Consulting

The food delivery market in China. China’s food delivery market is estimated to be worth over 37 billion USD, and it is growing rapidly. Among the products sold online, food is one of the most promising categories: online food sales rose by 36.8% year-over-year in the first two months of 2018. Food delivery apps have an estimated […]

Open Innovation: Transforming your Business in China | Daxue Consulting
11Apr

Open Innovation: Transforming your Business in China | Daxue Consulting

Open innovation (OI) is the process of integrating external expertise into the innovation processes of a company or organization. The overall purpose of implementing an open innovation strategy is for companies to take advantage of external ideas, resources, and market channels in order to advance their own technology and products. It essentially enhances a firm’s […]

New retail in China: Redesigning the consumer journey | Daxue Consulting
25Mar

New retail in China: Redesigning the consumer journey | Daxue Consulting

Retail is now at a crossroad. Driven by digitalization, the development of the omnichannel and new customer requirements, trade, and retail have undergone profound changes in recent years. In China, Alibaba has taken the leadership of this revolution by unveiling its new retail project in a 2017 letter to shareholders: New Retail. In this article, […]

Towards a smart home future: China’s Smart Systems and Smart Devices | Daxue Consulting
15Mar

Towards a smart home future: China’s Smart Systems and Smart Devices | Daxue Consulting

With a global trend towards an “internet of things,” China’s technological innovation has led to rising demand in the smart home market from Chinese consumers.  A smart home is defined by Google Dictionary as: a home equipped with lighting, heating, and electronic devices that can be controlled remotely by smartphone or computer. Smart home systems, […]

What companies must know about China’s FinTech scene | Daxue Consulting
08Mar

What companies must know about China’s FinTech scene | Daxue Consulting

FinTech is short for “financial technology” and refers to the application of technology within the financial services industry. This advanced and innovative combination unveils a remarkable breakthrough in modern technology. FinTech currently serves as the critical foundation to build differentiated customer experiences via personalization, quick response, relevance, and seamless delivery. There are two types of FinTech […]

Where do Chinese tourists travel, eat and stay while in South-West Europe? | Daxue Consulting
20Feb

Where do Chinese tourists travel, eat and stay while in South-West Europe? | Daxue Consulting

Chinese tourists in South-West Europe. The implementation of Belt and Road Initiative has enhanced Chinese tourists’ understanding of Europe. The increase in new routes and charter flights has enabled Chinese consumers in second- and third-tier cities travel to Europe. Local terrorist attacks didn’t influence the Chinese people’s wishes of traveling, and we can see the […]

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Daxue Consulting is a China-based market research and strategy agency. Created on the campus of Beijing Daxue in 2009, Daxue Consulting has strong roots on Chinese market but also an international vision and team. Daxue Consulting now has offices in Beijing and Shanghai and its team is composed of local and overseas-educated Chinese and China-educated foreign project managers.





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Daxue Consulting is one of the most active source of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

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  • Daxue Consulting Beijing, Dongzhong Jie #40, Beijing, China 北京东城区东中街40号元嘉国际A座726室
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