Future trends in China

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The cheese market in Shanghai: Cheese evolution | Daxue Consulting
11Feb

The cheese market in Shanghai: Cheese evolution | Daxue Consulting

Historical reasons explain the rejection of cheese by Chinese consumers Traditionally, dairy products were associated with the nomadic tribes who lived on the fringes of China and who were regarded as barbarians. So back then, eating cheese was associated with an unsavory lifestyle. Also, the majority of Chinese people avoided the consumption of dairy products, […]

The development of the margarine B2C and B2B market: Are Chinese consumers ready for margarine? | Daxue Consulting
18Jan

The development of the margarine B2C and B2B market: Are Chinese consumers ready for margarine? | Daxue Consulting

The market demand for margarine in China is steadily increasing with a 4-year CAGR of 21.83% in 2017 and a 1.5-million-ton demand. When looking at the baking oil and fats industry, which includes butter, margarine, olive oil, cream and all other types of oil or fats used in industrial baking and home baking consumption, the […]

Personal data is under-supplied for small companies in China
23Nov

Personal data is under-supplied for small companies in China

Personal data is becoming a new valuable resource in the 21st century that touches all aspects of society. Personal data can be divided into three categories: identity data, network data, and behavioral data. Identity data includes basic information of a person, such as a name, gender, mobile phone number, and identity card number, which are […]

Underwear market in China: call to action for foreign brands
15Nov

Underwear market in China: call to action for foreign brands

In this episode, Matthieu David, who is a president and founder of Daxue Consulting, gives us a concentrated extract about the Chinese underwear market. The underwear market is growing at a stable pace in the Chinese market. During the past few years, the annual sales of underwear in China have exceeded 40 billion USD. What […]

China on track to becoming world’s largest amusement park industry by 2020
13Nov

China on track to becoming world’s largest amusement park industry by 2020

Exceeding 40 billion RMB in domestic market size in 2016, China’s amusement park industry is a booming sector of the Chinese economy. With rapid projected growth in the next 5 years, the amusement park industry has been in the midst of a robust age of development, with both domestic and foreign companies participating in an […]

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Daxue Consulting is one of the most active source of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

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  • Daxue Consulting Shanghai, Room 504,768 Xietu Road, Xuhui District, Shanghai, China
  • Daxue Consulting Hong Kong, 13 Queen’s Road, Floor 23, Hong-Kong Island, Hong-Kong, China
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