Future trends in China

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How movie sales reflects sophistication of Chinese consumer preferences
11Dec

How movie sales reflects sophistication of Chinese consumer preferences

Investigating what movie preferences say about Chinese consumers As of August 11, 2019, Nezha, a movie re-adapted from an ancient Chinese mythology, has grossed over ¥3.5 billion ($700 million) in China, becoming the most popular movie of the summer. However, recent sales are not too optimistic for other players. Because of strict censorship, four highly-anticipated movies were pulled […]

How brand independence can maximize profits | workshop in Shanghai
26Nov

How brand independence can maximize profits | workshop in Shanghai

One-Day Training and Workshops On Brand Independence 🗓️ Date: March 5th, 2020, from 9:30 am to 6:30 pm (including breakfast and lunch) 📍 Location: Jiaotong University 🎓 Within one day, learn how to: ✅ Gain independence from marketplaces like Tmall, JD, and others; ✅ Define a Unique Positioning for your brand website; ✅ Develop your […]

Chinese tourism in Italy: Chinese perceptions of Italian cities | Daxue Consulting
03Oct

Chinese tourism in Italy: Chinese perceptions of Italian cities | Daxue Consulting

Chinese tourism in Italy Italian National Tourism Department Promotes Chinese Tourism in Italy on Digital Platforms In 2018 more than 5 million Chinese tourists went to Italy and it’s estimated that this number will exceed 6 million in 2019. According to the Italian newspaper, IL SOLE 24 ORE’s report on July 30th, each Chinese tourist […]

Chinese Tourism in France: Chinese Perception of French Cities | Daxue Consulting
27Sep

Chinese Tourism in France: Chinese Perception of French Cities | Daxue Consulting

Chinese tourism in France Atout France Actively Promotes French Tourism on Chinese Digital Platforms The Weibo official account of Atout France has attracted 1.6 million followers with 6,125 posts in total and an active posting frequency of 1-3 posts per day. It has been sharing a wide range of topics about France, including views, food, […]

The interior design market in China, a rising symbol of luxury | Daxue Consulting
23Sep

The interior design market in China, a rising symbol of luxury | Daxue Consulting

The interior design market in China The rise of interior design in China China has a long and profound history of home décor, and the modern home décor market in China is a fusion of traditional Chinese furniture with ancient roots and simple modern décor and furniture. The craft of interior design in China encompasses […]

Chinese New Retail giants are going global and social | Daxue Consulting
20Sep

Chinese New Retail giants are going global and social | Daxue Consulting

Chinese new retail Alibaba, JD and Tencent are well-known Chinese tech giants. They’re also Chinese New Retail giants What is New Retail? It’s a consumer-centric, data-driven approach that merges online and offline interactions as well as elements of traditional retail, social media and entertainment in the shopping experience. It not only improves shopping for customers […]

China Paradigm 76: Starting a healthy lifestyle business in China
27Aug

China Paradigm 76: Starting a healthy lifestyle business in China

In this episode of China Paradigm, Kimberly Ashton, Co-Founder at Yin Lifestyle & Sprout Lifestyle, speaks with Matthieu David about the healthy lifestyle business in China. We learn about Yin Lifestyle’s products, service, and its typical clients. She also mentions the certifications, technology in the nutrition industry and more. Highlights of this episode: The story […]

AI in the Food and Beverage industry in China: the future of dining starts today | Daxue Consulting
09Aug

AI in the Food and Beverage industry in China: the future of dining starts today | Daxue Consulting

Advances in technology and artificial intelligence have made many things possible in China, especially on-demand food ordering. The use of AI in the food and beverage industry in China allows players to save time in the production phase in order to focus on more creative solutions and research. Now robots can be found in restaurants […]

Martial arts in China: an old market driven by new opportunities | Daxue Consulting
01Jul

Martial arts in China: an old market driven by new opportunities | Daxue Consulting

Martial arts in China have been practiced for thousands of years. Today, with Consumers’ newfound leisure spending, their practice is at the highest in its history. Given China’s rapid evolution in all sectors, we investigated the many new dynamics reshaping this rather traditional market.  A booming market – factors for the success of martial arts in […]

[Podcast] China Paradigm 45: Analyzing the market for colored gemstones in China
11Jun

[Podcast] China Paradigm 45: Analyzing the market for colored gemstones in China

Nicolas Jouvenceau, founder and CEO of PINK Diamonds Boutique, speaks with Matthieu David-Experton about the market for gemstones in China. In this episode of China Paradigm, Nicolas tells us about the founding and focus of the company, the expense and demand of colored diamonds and gemstones in China, and the differentiation between PINK and other […]

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Subscribe to our Newsletter

The monthly report will allow you to keep track of the most important upcoming events about China around the world, as well as not to miss useful articles and reports. While the weekly newspaper will talk about the daily business cases of China, important local events and news.

Daxue Consulting is one of the most active sources of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

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